Global Systems
Science (GSS) books are design for easy reading
both in hard copy and on computer display. To this
end, we use some simple principles of page design
that we call "Combined Online and Hardcopy Design"
(COHD).
The trick is to realize that a person viewing the
document on a computer will likely take advantage
of the magnification feature in Acrobat to display
only 1/2 page at a time (150% or so), making print
size "larger-than-life" and very easy to
read. However, in that mode, 2-column formats can
be very cumbersome in that the reader has to alternately
scroll up and down to go from column to column—very
irritating.
If you use text-block/graphic arrangements shown
on this page as "Desirable Layouts", the
reader will never have to scroll up to read from the
bottom of the first column to the top of the second
column. They can keep scrolling down continually.
On the contrary, "Undesirable Layouts" are
"forbidden" since they force the reader
into the undesirable up/down scrolling when reading
from column to column.
One other thing. Some of the arrangements shown have
combination 1-column and 2-column layouts. In the
1-column text blocks, it's best to keep the column
width under 5", since it's much harder to read
very long lines of text. Other arrangements are possible,
but these are most common and provide lots of flexibility.
You can have 3 columns (appropriate for even smaller
font sizes in hard copy), but just apply similar principle
and it will be just fine. Imagine page layouts where
each half page (top/bottom) is a readable page unit
unto itself.
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Combined Online
and Hardcopy Design Strategies
Desirable layouts:

[click for larger view]
Undesirable layouts:

[click for larger view]
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